Microsoft announced that it’s now launching its personalized news service named Microsoft Start, usable as a website also as a mobile app, in addition to being combined among other products of Microsoft, including Windows 10 and 11 and the web browser Microsoft Edge. This feed will link the content of news journalists, but in a process that’s tailored to users’ attention, Microsoft states a customization operation that will benefit Microsoft to compete among some of the news reading experiences offered via opponents like Apple or Google, and favorite third-party apps like Flipboard or the SmartNews.
Microsoft said that this product makes on Microsoft’s legacy with online plus mobile consumer services like the MSN and Microsoft News. Still, this won’t replace MSN. The service will be open, despite the launch of the new, in-house opponent.
To use the Microsoft Start, users could also tour the website of MicrosoftStart.com, which works at both Google Chrome Microsoft Edge (but not Safari), or they could instead install the Microsoft Start mobile app for Android and iOS.
This service will further power the News and Interests experience at Windows 10 taskbar plus the Widgets experience at Windows 11. In Microsoft Edge, this will be available from the New Tab page, too.
The Website:
At the earliest sight, the Microsoft Start website is pretty much similar to other online portals giving a collection of news from a variety of publishers, along with widgets as things like climate, stocks, games scores, and traffic. If you click to view an article, you’re taken to a syndicated version that has been hosted on the domain of Microsoft’s, which includes the Microsoft Start top navigation bar at the top including emoji response buttons under the title.
Settings:
Viewers could further reply to stories by emojis while there browsing the home page itself. Microsoft did an extra change with its emoji: After you respond to any story by an emoji, you only just view your emoji rather than the first three also total reaction count.
However online network portals tend to remain static aggregators about news content, Microsoft Start’s feed will adapt to users’ engagements in many different ways.
Viewers can also click the “Personalize” button to be taken to the page where users can manually add also remove interests from many high-level categories like news, entertainment, sport, tech, business, finance, travel, health, shopping, and more. They could search categories also interests that can be more specific or more niche. (Instead of “parenting,” for instance, “parenting teenagers.”)that lets viewers make similar choices.
While viewers can browse their Microsoft Start feed, users can further click a button to thumbs up or thumbs on an article to adjust the feed to their choices. Over time, the longer that viewer engages in the content, the greater improved that feed becomes, says Microsoft. The customization will leverage AI plus machine learning, as well as human moderation, the company notes.
Get Started
Microsoft Start presents personalized news from premium writers and publishers, is tailored to your interests, it’s available when plus where you need it. The rollout has been started.
Mobile(Android, iOS): Microsoft Start mobile app
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